My 22-Point Success Plan has been proven to work effectively and efficiently in selling your home with 3 Simple Objectives

  • Sell your home for the most money
  • Sell your home in the quickest time
  • Sell your home with the fewest issues
  • 1

    Walk through the home with you to make suggestions that prepare your home for a faster sale and more money.This will be done by me or by my assistant.

  • 2

    Submit your listing to the Multiple Listing Service (MLS), to receive maximum saleability by all mspanber REALTOR® in Edmonton and area.

  • 3

    Submit high-quality, professional photographs of your property to the Multiple Listing Service for publishing on

  • 4

    Ensure keys are available to licensed mspanber REALTORS® who may be interested in viewing the property for prospective clients, and for showing the property to prospective clients.

  • 5

    Suggest and advise as to positive changes that can be made to the property to maximize marketability.

  • 6

    Keep you updated as to any changes in the market, both in prices as well as changes in the money markets, and their potential impact on the sale of your property.

  • 7

    My assistant will contact you after each showing with a report. Under my direction, she will provide you with a weekly written report of all showings.

  • 8

    Ensure that your home is advertised in both print media and on various real estate web sites, to maximize exposure to potential buyers.

  • 9

    Ensure exposure through a professional RE/MAX sign(s).

  • 10

    Pre-qualify all prospective buyers whenever possible.

  • 11

    Professionally represent you upon presentation of contracts by the cooperating real estate agents. Assist in negotiating the highest price and best terms for you.

  • 12

    Inspect vacant property for security and condition on a regular basis.

  • 13

    Check with the Land Titles Office of the Alberta government to obtain a copy of, and personally review your Certificate of Title on your home.

  • 14

    Make sure property is available for showings at all possible times.

  • 15

    Work with Canadian and international relocation networks for exposure of transferees who may be interested in your home.

  • 16

    Communicate with you regularly as to our progress in marketing your home.

  • 17

    Promote your property to brokers of other real estate companies by phone calls, personal meetings, etc.

  • 18

    Work toward putting offers together in writing and submit all offers to you.

  • 19

    Prepare a professional feature brochure of your property, including full colour photography, which will help give you the “winning edge” in marketing your home.

  • 20

    Incorporate other marketing methods unique to your property.

  • 21

    Help arrange financing for prospective purchasers.

  • 22

    Place your home on my web site, giving your home a full one page coverage including a pictorial slideshow and a detailed written presentation of your home.

  • To get started, book a consultation with Peter D. Schalin, or call (780) 243-7000 to book an appointment.

Sample Marketing Materials

Feel free to take a look at the marketing materials I use to promote the sale of your home. If you have any questions about them, feel free to contact me.

35 Years of

Top 1% of
Re/Max Realtors

Marketing Plan to
Sell Your Home

Real Estate Service

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